HELP! I don’t know my USP… …from my ABC!
For most business owners, creating a USP sounds like an unimportant task. Something that only big businesses or brands need to do, and ‘It’s not for a small or medium business like mine’, I...
Article Features
What’s Your Marketing Motivation?
It is an old adage that ‘failing to plan’ is synonymous with ‘planning to fail’ and nowhere is this truer than in marketing. You have a business idea, you may have a new service or...
5 Common Marketing Excuses…
... And How To Turn Them Into Business Success. Got any good reasons for not marketing your business in a recession? You may think you do, but did you know that behind every excuse...